X Ends Revenue Sharing Model: Original Content Rewards Era Begins

New System Overview X has transitioned to the Original Content Rewards (OCR) system, which replaces the previous revenue sharing model.
Under OCR, creators receive direct reward payments based on specific criteria rather than a share of ad revenue.
Application Process Eligible creators can apply through X’s Creator Studio.
Applications are evaluated on the originality of content and compliance with the platform’s quality standards.
Payment and Revenue Expectations At present, X has not disclosed the exact amounts of OCR payments or the potential earnings for creators.
The platform plans to release detailed information in the future to enhance transparency.
Artificial Intelligence Usage The new system specifies that creators who do not use artificial intelligence in their content will not receive rewards, underscoring X’s focus on quality and originality.
Future Transparency X intends to publish further details about OCR payouts and revenue expectations, aiming to provide a fairer and more transparent reward model for creators.